A millennial is defined as someone born between 1982 and 2002, making them currently between 19 and 39 years old. A Gen Z person, also known as a zoomer is the next generation, born between 1996 and 2010 making them currently between 15 and 19 years old.

Instructions and Requirements:

STEP 1. 

Look up information from the internet that will help you answer the following questions (Reply in full sentences, using 20-50 words per question, and minimum one picture per question):

  1. What do Millennials do when they are not working what are their hobbies and favorite pastimes?
  2. What type of activities do Millennials spend their money on?
  3. Which activities do Millennials find boring?
  4. What sports do Millennials prefer?
  5. Do Millennials like golf?
  6. What do Gen Z people do when they are not working/studying what are their hobbies and favorite pastimes?
  7. What type of activities do Gen Zs spend their (or parents) money on?
  8. Which activities do Gen Z people find boring?
  9. What sports do Millennials prefer?
  10. Do Gen Zs like golf?

 

STEP 2.

 From your findings from STEP 1., design a golf facility that will be extremely popular with, and used by, both Millennials and Gen Zs.

 

You are given 50 acres of land and told to design a facility that these groups of people (i.e. ages 15 to 39) will use frequently and greatly enjoy, based on all that you learned about their interests and pastimes and money-spending habits in STEP 1. You can have buildings, astroturf or real grass, floodlights, music, TV screens and anything else you need to make your golf facility appealing to this demographic.

  1. Explain (in 100 to 200 words) why you believe it will attract the above age group, based on your plan and all your findings from STEP 1.
  2. Give a name to your facility based on what it offers a name that will sound enticing for 15-39 year old people.
  3. Make and submit drawings to show all the main features of your golf facility. Let your imagination go wild.

The only DESIGN RULES you MUST FOLLOW are:
– Use real golf balls

– Use real golf clubs (no mini-golf/putt-putt and no TOPGOLF ideas)

Grading Rubric for this Assignment:

To get full points:

  • Develop BOTH STEP 1 and STEP 2 in adequate detail (see required word counts above)
  • Use at least 1 reference for each question in STEP 1
  • STEP 2. MUST INCLUDE one or more drawings made by you
  • Provide a reference list at the end and use APA 7th edition for all references

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