Required Resources



Read the followings chapters in 
Strategic Management for Organizations:

  1. Chapter 1: Strategic Management
  2. Chapter 2: Leadership, governance, Values and Culture 


  • Banker, S. (2013, December 30). UPS holiday season fiasco: A failure of strategic planning. Forbes. Retrieved from
  • My Strategic Plan. (n.d.). Vision Statements. Retrieved from
    • This resource provides a deeper understanding of mission statements and how they relate to strategic plans.

To participate in the following Discussion Forums, go to this week’s Discussion link in the left navigation: 


Please post a brief introduction on the first day of class. Respond to at least three of your classmates’ introductions. Use this forum to get acquainted and for ongoing non-content related discussions.

Strategic Planning Process

In your own words, define strategic planning and explain why it is crucial to an organization’s survival. In your response, include a description of how strategic planning differs from strategic management. Lastly, explain how your current or previous organization’s strategy might influence its business model. Respond to at least two of your classmates’ posts. You must create one initial post and at least two responses, for a minimum of three posts for this discussion.

Problems with Strategic Planning

After reading the article “
UPS holiday season fiasco: a failure of strategic planning,” describe where the problem was with UPS’ and FedEx’s strategic planning. How did the fear of losing market share affect their strategic planning? What are potential solutions? Respond to at least two of your classmates’ posts.


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