1.   Please submit an outline of your business report. The outline should include a short summary for the following sections: Introduction and Objective, Methodology, Analysis, Conclusion & Recommendations, References (listed in APA format) and Appendix (if applicable).

    Introduction and Objective

    Introduce the opportunity or problem for the company or organization

    State the objective of the report (exploring a solution or opportunity along with recommendations for successful adoption)


    Present your research

    • Secondary research: read and review scholarly, trade, or popular articles


    Give an analysis of your research

    • Add graphics in the analysis of your research, if appropriate
    • Use an analysis technique to review your research or an aspect of your research, if appropriate (ex; SWOT Analysis, Competitive Landscape Analysis, PESTLE Analysis, MOST Analysis, etc.)

    Conclusions and Recommendations

    Give the conclusion of the analysis (your interpretation of what it all means)

    Offer recommendations

    • Recommendations should include what needs to be done, who needs to do it, how and when


    All references must be listed in APA format

    Appendix (optional)

    Add supplementary material that is not an essential part of the report itself but that may be helpful in providing a more comprehensive understanding of the topic